Department of Global and Interdisciplinary Studies

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MAN400ZA(経営学 / Management 400)
Seminar: Global Strategic Management I

Takamasa Fukuoka

Class code etc
Faculty/Graduate school Department of Global and Interdisciplinary Studies
Attached documents
Year 2023
Class code A6433
Previous Class code
Previous Class title
Term 春学期授業/Spring
Day/Period 金3/Fri.3
Class Type
Campus 市ヶ谷 / Ichigaya
Classroom name 市外濠‐S402
Grade 3~4
Credit(s) 2
Notes
Open Program
Open Program (Notes)
Global Open Program
Interdepartmental class taking system for Academic Achievers
Interdepartmental class taking system for Academic Achievers (Notes) 制度ウェブサイトの3.科目別の注意事項(1)GIS主催科目の履修上の注意を参照すること。
Class taught by instructors with practical experience
SDGs CP
Urban Design CP
Diversity CP
Learning for the Future CP
Carbon Neutral CP
Chiyoda Campus Consortium
Duplicate Subjects Taken Under Previous Class Title
Category (commenced 2024 onwards)
Category (commenced 2020-2023) 400-level Seminar Courses(演習)
Category (commenced 2016-2019) 400-level Seminar Courses

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Outline and objectives

This seminar is designed for students who are interested in international business. As described in the seminar title, students will mainly learn Global Strategic Management. Global Strategic Management includes many different academic aspects. In this seminar, we would like to focus on “Global Marketing Strategy”, including the following fields: Intercultural Communication, Negotiation, Brand Management, Advertisement, PR, Decision Making, and Organization.

Goal

By the end of the seminar, students will: (a) gain academic knowledge of international / global business (b) learn "practical wisdom" by pursuing the reality (c) learn the ability to see the entire picture and a wide variety of perspectives with strategic thinking (d) learn logical / critical thinking and effective presentation skills (e) develop and enhance strategic business planning skills.

Which item of the diploma policy will be obtained by taking this class?

Will be able to gain “DP 1”, “DP 2”, “DP 3”, and “DP 4”.

Default language used in class

英語 / English

Method(s)(学期の途中で変更になる場合には、別途提示します。 /If the Method(s) is changed, we will announce the details of any changes. )

To achieve the goal, this seminar is mainly conducted through: (a) learning theoretical studies and case studies, (b) visiting companies and local areas, (c) doing joint research and collaboration with companies and local governments (product development, focus group, etc.), (d) conducting on-site survey (questionnaire, interview, etc.), (e) approaching from manager's perspective, (f) making presentations and discussion based on “facts and data” and “experience”, (g) participating in business contests.
In addition, we sometimes use case methods being currently used by the MBA program in western countries.Feedback can be given verbally, non-verbally or in written form.

Active learning in class (Group discussion, Debate.etc.)

あり / Yes

Fieldwork in class

あり / Yes

Schedule

授業形態/methods of teaching:対面/face to face

※各回の授業形態は予定です。教員の指示に従ってください。

1[オンライン/online]:Overview

Overview

2[対面/face to face]:Research Method

Understanding of the Qualitative and Quantitive approach with various samples

3[対面/face to face]:Analysis of Management Strategy (1)

Understanding of the analysis methods for management strategy

4[対面/face to face]:Analysis of Management Strategy (2)

Understanding of the analysis methods for management strategy

5[対面/face to face]:Case Study (1)

Discussion on the case study from the strategic view point

6[対面/face to face]:Case Study (2)

Discussion on the case study from the strategic view point

7[対面/face to face]:Case Study (3)

Discussion on the case study from the strategic view point

8[対面/face to face]:Library Tour

Learning of how to use the library database

9[対面/face to face]:Prior Research (1)

Presentation and discussion on the prior research

10[対面/face to face]:Prior Research (2)

Presentation and discussion on the prior research

11[対面/face to face]:Prior Research (3)

Presentation and discussion on the prior research

12[対面/face to face]:Presentation for Research Proposal (1)

Presentations and discussion on the individual research proposal

13[対面/face to face]:Presentation for Research Proposal (2)

Presentations and discussion on the individual research proposal

14[対面/face to face]:Wrap-up

Wrap-up

Work to be done outside of class (preparation, etc.)

・Students are expected to engage in sub-seminar to deepen understanding of the management strategy, analysis methods, business model, etc.
・Students need to make good preparations for individual / group study.
・Students are encouraged to join the summer training camp.
・Preparatory study and review time for this class are 4 hours each.

Textbooks

No textbook will be used in this class. Handouts (journal articles) will be provided by the instructor.

References

Harvard business school case studies (details will be provided by the instructor)

Grading criteria

Participation (presentation / discussion etc.)(40%)
Assignment(20%)
Individual Report (3rd year students)(40%)
Final Report (4th year student)(40%)

Changes following student comments

N/A

Others

This course is conducted based on academic knowledge and the lecturer's global business experience.

Prerequisite

None.