Global MBA Program

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MAN560F2(経営学 / Management 500)
Innovation in Global business

Seiichiro YONEKURA

Class code etc
Faculty/Graduate school Global MBA Program
Attached documents
Year 2023
Class code W7060
Previous Class code
Previous Class title
Term 秋学期前半/Fall(1st half)
Day/Period 月6/Mon.6, 月7/Mon.7
Class Type 専門講義
Campus 市ヶ谷 / Ichigaya
Classroom name 各学部・研究科等の時間割等で確認
Grade 1・2
Credit(s) 2
Notes Global MBA
Class taught by instructors with practical experience
Category Specialized Courses

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Outline and objectives

In this course, we will study two very important issues in the 21st Century; innovation and globalization. As to innovation, we will focus on"social innovation," in particular. As to globalization, two very interesting cases will be picked up; Juchheim and Toraya in confectionery industry.

1)What is innovation? and what is social innovation?

2)How traditional companies try to global their business?

Goal

1) To understand the theoretical framework on innovation

2) To understand of a historical development of the global business

3) To create your own innovative business ideas

Which item of the diploma policy will be obtained by taking this class?

Will be able to gain“DP1”,“DP2”,“DP3”,“DP4”and“DP5”.

Default language used in class

英語 / English

Method(s)(学期の途中で変更になる場合には、別途提示します。 /If the Method(s) is changed, we will announce the details of any changes. )

1) Class discussion

2) Group work and group discussion

3) Group presentation and direct discussion with real global business leaders

Active learning in class (Group discussion, Debate.etc.)

あり / Yes

Fieldwork in class

あり / Yes

Schedule

授業形態/methods of teaching:対面/face to face

※各回の授業形態は予定です。教員の指示に従ってください。

09/25[対面/face to face]:Introduction

Importance of studying in Japan. Why do
we need innovation?What is globalization? business?

09/25[対面/face to face]:A theoretical frame work of innovation

Innovation: Schumpeter's 5 factors and Abernathy's four cell model. What is social innovation?

10/02[対面/face to face]:How to make a domestic company global.

Students have to figure out possible strategies for a very domestic company to become global.

10/02[対面/face to face]:A preparation of strategic proposal to CEO of Fast Beauty

Three teams will Three teams compete for the best strategic presentation to Guest (1)

10/9[対面/face to face]:The best presentation will be presented to Mr. Ken Takahashi, CEO of Fast Beauty

Comments on the presentation by Guest Mr. Ken Takahashi, CEO of Fast Beauty

10/9[対面/face to face]:Lecture and Dialogue with Guest (1)Fast Beauty

Lecture and Dialogue with Guest by/with Ken Takahashi

10/16[対面/face to face]:How to deal with India. A new giant is coming to the global market,

Students have to prepare some assignments set by Prof. Share.

10/16[対面/face to face]:Lecture on India and social innovation by Prof. Khare

Discussion with Prof Khare

10/23[対面/face to face]:The Climate Change and Corporate/individual responsibility

Preparation for an assignment set by Lecturer Tomoko Sawada, a Climate Change Leader,

10/23[対面/face to face]:How to reduce CO2 from us.

Students discuss about the climate change and concrete actions to combat ¥.

10/30[対面/face to face]:How to develop business and NPO activity in Africa

Students study a case of Cloudy, a company and NPO to help a development of Ghana

10/30[対面/face to face]:Presentation pitch for the strategic proposals to Mr. Yuto Doya, CEO of Cloudy

One team will be selected for the CEO presentation

11/06[対面/face to face]:A Strategic presentation by students to Mr. Yuto Doya, CEO of Cloudy

How to raise more money for NPO activity in Ghana.

11/06[対面/face to face]:A Creative discussion over the role of NPO/Business in Africa.

How to raise more money for NPO activity in Ghana.

Work to be done outside of class (preparation, etc.)

In order to prepare a group presentation to invited business leaders, Approximately 4-6 hours group works are required. It will be a little bit hard, but will be worthwhile. (As a standard, 2 hours for preparation and 2 hours for review: a total of 4 hours.)

Textbooks

Seiichiro Yonekura and Anis Uzzaman, "CVC 4.0 A great reset of Japanese companies"

References

Al Gore, An Incovenient Truth, to be distributed.

Grading criteria

1) Class participation (30%)

2) Group work participation and leadership (30%)

3) A final term paper (40%)

Changes following student comments

I will make more basic lecture by Seiichiro Yonekura