IGESS (Institute for Global Economics and Social Sciences)

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MAN100FB-A5502(経営学 / Management 100)
Introduction to Strategic Management

Naoki ANDO

Class code etc
Faculty/Graduate school IGESS (Institute for Global Economics and Social Sciences)
Attached documents
Year 2021
Class code A5502
Previous Class code
Previous Class title
Term 秋学期授業/Fall
Day/Period 月4/Mon.4
Class Type
Campus 市ヶ谷 / Ichigaya
Classroom name
Grade 1~4
Credit(s) 2
Notes
Open Program
Open Program (Notes)
Global Open Program
Interdepartmental class taking system for Academic Achievers
Interdepartmental class taking system for Academic Achievers (Notes)
Class taught by instructors with practical experience
SDGs CP
Urban Design CP
Diversity CP
Learning for the Future CP
Carbon Neutral CP
Chiyoda Campus Consortium
Category Advanced Courses/専門科目
Elective Courses/自由科目
Faculty of Business Administration/経営学部開講科目
Faculty Sponsored Department Business Administration

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Outline and objectives

Why do some firms succeed and others fail? Competitive strategy of firms explains a substantial part of their success and survival in markets. This course introduces students to key concepts and frameworks of strategic management. At the end of this course, students will be able to understand how firms gain competitive advantages and compete with rivals. The content of this course will become a basis for studying other courses on strategic management.

Goal

Objectives of this course are:
1. To learn how to analyze firms' external environments and internal resources.
2. To understand business level strategy.
3. To build skills in analyzing firms' success and failure.
4. To develop a capacity to think strategically.

Default language used in class

英語 / English

Method(s)(学期の途中で変更になる場合には、別途提示します。 /If the Method(s) is changed, we will announce the details of any changes. )

This course is conducted in a classroom. However, in cases where students cannot enter Japan, the course will take the hybrid-flexible form (HyFlex, which is in-person lectures in parallel with online real-time). Students who cannot enter Japan attend lectures online.
Each session consists of lecture and discussion. Lecture introduces students to basic concepts and frameworks. Discussion and in-class exercises with regard to the concepts and frameworks, as well as case analysis, will be conducted.
In addition, students work on a team project during the semester. A team consists of 3-4 students. The number of team members may vary depending on the number of registered students. Teams are required to conduct a team project. Each team member writes up a term paper based on the team project. In week 14, teams will make a presentation of the project. Details regarding the team project will be announced in class.
Assignments are submitted in class or using Hoppii. Feedback will be given either in-class or on Hoppii.

Active learning in class (Group discussion, Debate.etc.)

あり / Yes

Fieldwork in class

なし / No

Schedule

※各回の授業形態は予定です。教員の指示に従ってください。

Week 1:Introduction

Course overview

Week 2:What is strategy?

Definition of strategy and competitive advantage

Week 3:Analysis of external environments(1)

Analysis of general and industry environments

Week 4:Analysis of external environments(2)

Five forces model, the threat of potential entrants

Week 5:Analysis of external environments(3)

The threat of industry competitors, substitutes, suppliers and buyers

Week 6:Analysis of external environments(4)

Application of Five forces model

Week 7:Analysis of internal resources (1)

Definition of resources, capabilities and core competence

Week 8:Analysis of internal resources (2)

Resources and capabilities to gain and sustain competitive advantages

Week 9:Analysis of internal resources (3)

Application of the resource-based view

Week 10:Project proposal

Proposal of team projects

Week 11:Business level strategy (1)

Whom and what to serve

Week 12:Business level strategy (2)

Cost leadership strategy

Week 13:Business level strategy (3)

Differentiation strategy

Week 14:Presentation of projects

Final presentation of team projects

Work to be done outside of class (preparation, etc.)

Students are assigned readings and cases. They also work on the team project with team members.
Preparatory study and review time for this class are 2 hours each.

Textbooks

Hitt, A.H., Ireland, R.D., and Hoskisson, R.E. 2017. Strategic Management: Competitiveness & Globalization: Concepts and Cases (12th ed). Cengage Learning: CT.
More information about textbooks will be announced in week 1.
Reading materials are distributed in class or on Hoppii.

References

Barney, J.B. & Hesterly, W.S. 2012. Strategic Management and Competitive Advantage: Concepts and Cases. Pearson Education: NJ.

Grading criteria

Class participation: 50%
Team project: 25%
Individual term paper based on team project: 25%

Class participation is evaluated based on active participation in discussion and in-class exercises and contribution to the class.
More information regarding the team project will be announced in class.

Changes following student comments

More time will be allocated to discussions and in-class exercises.

Equipment student needs to prepare

PC or tablet is required to prepare for presentations and term paper.
Students who are not in Japan prepare PC or tablet to attend the class online.

Others

This course provides a basis for other courses on strategic management.

Prerequisites

None.

Upon threat level change

Please note that the teaching approach may vary according to which threat level we are at: at level 1, this course will be held on campus, though at level 2, it will be held online.