GMBAGlobal MBA Program
MAN560F2（経営学 / Management 500）Innovation in Global businessInnovation in Global business
米倉 誠一郎Seiichiro YONEKURA
授業コードなどClass code etc
| 学部・研究科Faculty/Graduate school | GMBAGlobal MBA Program |
| 添付ファイル名Attached documents | |
| 年度Year | 2021 |
| 授業コードClass code | W7060 |
| 旧授業コードPrevious Class code | |
| 旧科目名Previous Class title | |
| 開講時期Term | 秋学期前半/Fall(1st half) |
| 曜日・時限Day/Period | 月6/Mon.6, 月7/Mon.7 |
| 科目種別Class Type | 専門講義 |
| キャンパスCampus | 市ヶ谷 / Ichigaya |
| 教室名称Classroom name | |
| 配当年次Grade | 1・2 |
| 単位数Credit(s) | 2 |
| 備考（履修条件等）Notes | Global MBA |
| 実務経験のある教員による授業科目Class taught by instructors with practical experience | |
| カテゴリーCategory | Specialized Courses |
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授業の概要と目的（何を学ぶか）Outline and objectives
In this course, we will study two very important issues in the 21st Century; innovation and globalization. As to innovation, we will focus on"social innovation," in particular. Was to globalization, two very interesting cases will be picked up; Juchheim and Toraya in confectionery industry.
1)What is innovation? and what is social innovation?
2)How traditional companies try to global their business?
到達目標Goal
1) To understand the theoretical framework on innovation
2) To understand of a historical development of the global business
3) To create your own innovative business ideas
この授業を履修することで学部等のディプロマポリシーに示されたどの能力を習得することができるか（該当授業科目と学位授与方針に明示された学習成果との関連）Which item of the diploma policy will be obtained by taking this class?
Will be able to gain“DP1”,“DP2”,“DP3”,“DP4”and“DP5”.
授業で使用する言語Default language used in class
英語 / English
授業の進め方と方法Method(s)（学期の途中で変更になる場合には、別途提示します。 /If the Method(s) is changed, we will announce the details of any changes. ）
1) Class discussion
2) Group work and group discussion
3) Group presentation and direct discussion with real global business leaders
アクティブラーニング（グループディスカッション、ディベート等）の実施Active learning in class (Group discussion, Debate.etc.)
あり / Yes
フィールドワーク（学外での実習等）の実施Fieldwork in class
あり / Yes
授業計画Schedule
※各回の授業形態は予定です。教員の指示に従ってください。
09/20：Introduction
Why you study in Japan? Why we need innovation?What globalization is.
09/20：A theoretical frame work of innovation
Innovation: Schumpeter's 5 factors and Abernathy's four cell model. What is social innovation?
09/27：What is globalization? How to compete with global giants. Why CVC is so important now?
Lectured by Prof. Yonekura
09/27：What is globalization? How to compete with global giants.Why CVC is so important
Lectured by Dr. Yonekura
10/04：Students will present their strategic proposal to Dr. Anis Uzzaman, CEO of Pegasus Tech Venture in Silicon Valley
Three teams will Three teams compete for the best strategic presentation to Anis Uzzaman, CEO of Pegasus Tech Ventures
10/04：A special lecture from Dr. Uzzaman on CVC and Silicon Valley investment.
How Japanese companies should globalize
through CVC. What is CVC 4.0 and how to get the power of Silicon Valley?
10/11：How we can contribute to stopping the climate change
How Global business treat with the inconvenience truth? We will watch the video "Our Planet"
10/11：How we can contribute to stopping the climate change
Students will make a concrete plans to stop the climate change.
10/18：Students will present their strategic proposal to reduce CO2 and to stop the climate change to Ms. Tomoko Sawada, an Al Gore Climate Reality Leader.
By studying assigned materials, students will present their own Carbon neutral strategy.
10/18：Students will present their action plans to Ms. Tomoko Sawada, an Al Gore Climate Reality Leader.
Proposal presentations by students and discussion with Ms. Sawada
10/25：How to market Japanese products to global market?
Lecured by Mr. Kazuki Moribe, CEO of Spyder Initiative, one of the leading global marketing consulting firms.
10/25：Preparation for a marketing proposal of a specific product to a specific region.
Students will chose a specific Japanese product and make a concrete plan to market it specific region
11/01：Students will present their strategic marketing plan to Mr. Koji Yamamoto
Comments on students' global marketing presentation by Mr. Koji Yamamoto CEO of Global Partners, one of the leading global marketing companies
11/01：A Creative discussion over globalization and global marketing with Mr. Yamamoto and Mr. Moribe
Lecured by Mr. Koji Yamamoto and Mr. Kazuki Moribe
授業時間外の学習（準備学習・復習・宿題等）Work to be done outside of class (preparation, etc.)
In order to prepare a group presentation to invited business leaders, Approximately 4-6 hours group works are required. It will be a little bit hard, but will be worthwhile. (As a standard, 2 hours for preparation and 2 hours for review: a total of 4 hours.)
テキスト（教科書）Textbooks
Seiichiro Yonekura and Anis Uzzaman, "CVC 4.0 A great reset of Japanese companies"
参考書References
Al Gore, An Incovenient Truth, to be distributed.
成績評価の方法と基準Grading criteria
1) Class participation (30%)
2) Group work participation and leadership (30%)
3) A final term paper (40%)
学生の意見等からの気づきChanges following student comments
More class discussion