GBP (Global Business Program)

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MAN300FB-A5539(経営学 / Management 300)
Special Topics in Management A

Akira KAMOSHIDA

Class code etc
Faculty/Graduate school GBP (Global Business Program)
Attached documents
Year 2022
Class code A5539
Previous Class code
Previous Class title
Term 秋学期授業/Fall
Day/Period 月4/Mon.4
Class Type
Campus 市ヶ谷 / Ichigaya
Classroom name 各学部・研究科等の時間割等で確認
Grade 2~4
Credit(s) 2
Notes
Open Program
Open Program (Notes)
Global Open Program
Interdepartmental class taking system for Academic Achievers
Interdepartmental class taking system for Academic Achievers (Notes)
Class taught by instructors with practical experience
SDGs CP
Urban Design CP
Diversity CP
Learning for the Future CP
Carbon Neutral CP
Chiyoda Campus Consortium
Category 専門教育科目/Business Administration Courses
特殊講義/Special Topics in Management

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Outline and objectives

Now that the need for DX (digital transformation) has been pointed out, society as a whole is undergoing a major transformation. Since the end of the 20th century to today in the 21st century, new service and software IT companies such as GAFA have rapidly emerged in the United States, leading to the formation of a huge group of companies.
It has been a long time since the Japanese economy stagnated after lost 20 years, but recently digitalization has progressed in various fields, and existing business transformations and new digital services are rapidly emerging.
The purpose of this class is to understand the current situation of DX, especially the efforts and issues of Japanese companies. We will also discuss the transformation of the digital society and the direction of innovation as the background for DX to attract attention. In class, case studies and presentations will be conducted by group work, and the method of discussion throughout the class will be used.

Goal

・Understand the transformation of the society surrounding DX and the background in which DX is required.
・Understand the outline of DX and understand its purpose
・Acquire knowledge about DX promotion issues and success measures through research on company cases that promote DX

Which item of the diploma policy will be obtained by taking this class?

This course is strongly related to the "DP1-1", "DP2-1","DP2-2", "DP4" and "DP5" diploma policies and fairly related to the "DP3" policy.

Default language used in class

英語 / English

Method(s)(学期の途中で変更になる場合には、別途提示します。 /If the Method(s) is changed, we will announce the details of any changes. )

The entire course will be delivered in an interactive manner, facilitating you to get involved in the class actively. You will have to work with your team members on discussions and tasks. You will have a comment report to submit at some classes and several team-presentations during the course. After the course ends, you will have to submit an essay.
I will give you my oral and/or written feedback on your assignments in class.

Active learning in class (Group discussion, Debate.etc.)

あり / Yes

Fieldwork in class

なし / No

Schedule

授業形態/methods of teaching:対面/face to face

※各回の授業形態は予定です。教員の指示に従ってください。

1[オンライン/online]:Orientation

Lecture method, explanation of grade evaluation, etc./Introduction of DX course

2[対面/face to face]:What is DX? ①

Outline of DX/The purpose of DX/The value created by DX/Class discussion

3[対面/face to face]:What is DX? ②

Class Discussion/ the current state and issues of management, problems in the digital age, and future prospects for DX

4[対面/face to face]:Text Reading①/The Five Domains of Digital Transformation
Customers, Competition, Data, Innovation, Value

Group Presentation & Class discussion & Wrap up lecture

5[対面/face to face]:Text Reading②Harness Customer Networks/
Build Platforms, Not Just Products

Group Presentation & Class discussion & Wrap up lecture

6[対面/face to face]:Text Reading③/Turn Data Into Assets

Group Presentation & Class discussion & Wrap up lecture

7[対面/face to face]:Text Reading④/Innovate by Rapid experimentation
/Adapt Your Value Proposition

Group Presentation & Class discussion & Wrap up lecture

8[対面/face to face]:Text Reading⑤/Mastering Disruptive Business Models

Group Presentation & Class discussion & Wrap up lecture

9[対面/face to face]:Group Work①/Class Discussion

Case study(the distribution and retail industry, manufacturing industry, tourism and hotel industry in Japan.)

10[対面/face to face]:Group Work②/Class Discussion

Case study(the distribution and retail industry, manufacturing industry, tourism and hotel industry in Japan.)

11[対面/face to face]:Group Work③/Class Discussion

Case study(the distribution and retail industry, manufacturing industry, tourism and hotel industry in Japan.)

12[対面/face to face]:Group Work④/Class Discussion

Case study(the distribution and retail industry, manufacturing industry, tourism and hotel industry in Japan.)

13[対面/face to face]:Group Work⑤/Class Discussion

Case study(the distribution and retail industry, manufacturing industry, tourism and hotel industry in Japan.)

14[対面/face to face]:Group Presentation

Group Presentation/Class Discussion/Wrap Up/

Work to be done outside of class (preparation, etc.)

Homework: preparations & reviews. Readings, Summarizing, Internet searching. Preparatory study and review time for this class are 2 hours each.

Textbooks

・David L. Rogers,The Digital Transformation Playbook: Rethink Your Business for the Digital Age (Columbia Business School Publishing),2016

References

・Thomas M. Siebel,Condoleezza Rice,Digital Transformation: Survive and Thrive in an Era of Mass Extinction,2019
・David L. Rogers,The Digital Transformation Playbook: Rethink Your Business for the Digital Age (Columbia Business School Publishing),2016

Grading criteria

Students will be graded based on the following criterions.

50% Class Contribution ( Frequency and quality of remarks, presentation, Participation in the class discussion, etc.)
50% Homework Assignments, and Final Report(individual essay)

Late submission of assignments will result in a lowering of a student's grade.

Changes following student comments

N/A

Equipment student needs to prepare

PowerPoint may be used for the class presentation.

Others

The instructor worked as one of the management teams at a consulting firm and an IT company in the United States.

Upon threat level change

Please note that the teaching approach may vary according to which threat level we are at: at level 1, this course will be held on campus, though at level 2, it will be held online.