IGESS (Institute for Global Economics and Social Sciences)

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MAN200FB-A5539(経営学 / Management 200)
Special Topics in Management A

Keiko OKAMOTO

Class code etc
Faculty/Graduate school IGESS (Institute for Global Economics and Social Sciences)
Attached documents
Year 2021
Class code A5539
Previous Class code
Previous Class title
Term 春学期授業/Spring
Day/Period 水4/Wed.4
Class Type
Campus 市ヶ谷 / Ichigaya
Classroom name
Grade 2~4
Credit(s) 2
Notes
Open Program
Open Program (Notes)
Global Open Program
Interdepartmental class taking system for Academic Achievers
Interdepartmental class taking system for Academic Achievers (Notes)
Class taught by instructors with practical experience
SDGs CP
Urban Design CP
Diversity CP
Learning for the Future CP
Carbon Neutral CP
Chiyoda Campus Consortium
Category Advanced Courses/専門科目
Elective Courses/自由科目
Faculty of Business Administration/経営学部開講科目
Faculty Sponsored Department Business Administration

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Outline and objectives

Students will learn fashion businesses in Europe, America, and Japan by observing historical and geographical development of the textile and apparel industries. Students will discuss and analyze strategies of various fashion companies in groups and in workshops. Students will also learn how corporate social responsibilities are treated by the industries and companies.

Goal

Students will understand the current global fashion business and how they are operated. Students will gain abilities to collect facts, analyze them, and state their ideas logically.

Default language used in class

英語 / English

Method(s)(学期の途中で変更になる場合には、別途提示します。 /If the Method(s) is changed, we will announce the details of any changes. )

Homework (preparations & reviews), Lectures, Case Studies, Workshop, and Discussions. Group Projects, Presentations, and individual Essays.

Active learning in class (Group discussion, Debate.etc.)

あり / Yes

Fieldwork in class

なし / No

Schedule

※各回の授業形態は予定です。教員の指示に従ってください。

1:Introduction
Fashion Business 1

Course overview
Japan, Europe, and United States

2:Fashion Business 2

Supply Chain, textile manufacturers, apparel manufacturers, retail, SPA retailers. and Fast Fashion

3:American Fashion Business 1

Levi's: company profile, history, and strategies.

4:American Fashion Business 2

The U.S. Industrial Revolution in textiles
American History Summary

5:American Fashion Business 3

GAP: Company profile, history, and strategies.
GAP vs Levi's

6:Japanese Fashion Business 1

Trading houses and wholesalers. Shipping costs and containers.

7:Japanese Fashion Business 2

Strategic differences between Fast Retailing and Adastria. Comparison of order quantities.

8:Japanese Fashion Business 3

Japanese textile & apparel industries in comparison with European and American counterparts.
Tariffs & quotas and trade agreements.

9:European Fashion Business 1

Haute Couture, Pret-a-Porter, and licencing.

10:European Fashion Business 2

Designer brands, luxury brands vs capitalists.
Mass-production and labor costs.

11:Global Fashion Business 1.

Advertisements and perceived quality.
It bags!

12:Global Fashion Business 2.

Corporate social responsibilities and intellectual property rights.

13:Global Fashion Business 2.
Class Project Preparation.

Fast fashion and beyond.
Product development, production, and e-commerce.

14:Class Project.

Class project and Presentation.

Work to be done outside of class (preparation, etc.)

Homework: preparations & reviews. Readings, Summarizing, Internet searching. Preparatory study and review time for this class are 2 hours each.

Textbooks

N/A

References

Kunz, Grace I., Garner, Myrna B. Going Global: The Textile and Apparel Industry. Fairchild Books, 2016.
Cline, Elizabth I. Overdressed: The A Shockingly High Cost of Cheap Fashion. 2012
Rivoli, Pietra. The Travels of a T-shirt in the Global Economy: an Economist Examines the Markets, Power and Politics of World Trade. John Wiley & Sons, Inc. 2005.
Thomas, Dana. Deluxe: How Luxury Lost its Luster.Penguin Books Ltd. 2007.

Grading criteria

Homework: preparations & reviews 40%
Class Participation & Reaction Paper 28%
Class Project (group and/or individual) 7%
Essay 25%

Changes following student comments

Class attendance and participation are important.
Class progress will be depending on students' homework (preparatory and review) qualities.

Equipment student needs to prepare

PowerPoint may be used for the class presentation.

Prerequisites

None

Others

The instructor has worked in the Textile/Apparel and Retail/Distribution industries in a global environment.
The class is tailored for students to explore various companies and their strategies.

Upon threat level change

Please note that the teaching approach may vary according to which threat level we are at: at level 1, this course will be held on campus, though at level 2, it will be held online.