学部・研究科Faculty/Graduate school | GISDepartment of Global and Interdisciplinary Studies |
添付ファイル名Attached documents | |
年度Year | 2023 |
授業コードClass code | A6433 |
旧授業コードPrevious Class code | |
旧科目名Previous Class title | |
開講時期Term | 春学期授業/Spring |
曜日・時限Day/Period | 金3/Fri.3 |
科目種別Class Type | |
キャンパスCampus | 市ヶ谷 / Ichigaya |
教室名称Classroom name | 市外濠‐S402 |
配当年次Grade | 3~4 |
単位数Credit(s) | 2 |
備考(履修条件等)Notes | |
他学部公開科目Open Program | |
他学部公開(履修条件等)Open Program (Notes) | |
グローバル・オープン科目Global Open Program | |
成績優秀者の他学部科目履修制度対象Interdepartmental class taking system for Academic Achievers | ○ |
成績優秀者の他学部科目履修(履修条件等)Interdepartmental class taking system for Academic Achievers (Notes) | 制度ウェブサイトの3.科目別の注意事項(1)GIS主催科目の履修上の注意を参照すること。 |
実務経験のある教員による授業科目Class taught by instructors with practical experience | ○ |
SDGsCPSDGs CP | |
アーバンデザインCPUrban Design CP | |
ダイバーシティCPDiversity CP | |
未来教室CPLearning for the Future CP | |
カーボンニュートラルCPCarbon Neutral CP | |
千代田コンソ単位互換提供(他大学向け)Chiyoda Campus Consortium | |
旧科目との重複履修Duplicate Subjects Taken Under Previous Class Title | |
カテゴリー(2024年度以降入学者)Category (commenced 2024 onwards) | |
カテゴリー(2020~2023年度入学者)Category (commenced 2020-2023) | 400-level Seminar Courses(演習) |
カテゴリー(2016~2019年度入学者)Category (commenced 2016-2019) | 400-level Seminar Courses |
【授業の概要と目的(何を学ぶか) / Outline and objectives】
This seminar is designed for students who are interested in international business. As described in the seminar title, students will mainly learn Global Strategic Management. Global Strategic Management includes many different academic aspects. In this seminar, we would like to focus on “Global Marketing Strategy”, including the following fields: Intercultural Communication, Negotiation, Brand Management, Advertisement, PR, Decision Making, and Organization.
【到達目標 / Goal】
By the end of the seminar, students will: (a) gain academic knowledge of international / global business (b) learn "practical wisdom" by pursuing the reality (c) learn the ability to see the entire picture and a wide variety of perspectives with strategic thinking (d) learn logical / critical thinking and effective presentation skills (e) develop and enhance strategic business planning skills.
【この授業を履修することで学部等のディプロマポリシーに示されたどの能力を習得することができるか(該当授業科目と学位授与方針に明示された学習成果との関連) / Which item of the diploma policy will be obtained by taking this class?】
Will be able to gain “DP 1”, “DP 2”, “DP 3”, and “DP 4”.
【授業で使用する言語 / Default language used in class】
英語 / English
【授業の進め方と方法 / Method(s)】
(学期の途中で変更になる場合には、別途提示します。 /If the Method(s) is changed, we will announce the details of any changes. )
To achieve the goal, this seminar is mainly conducted through: (a) learning theoretical studies and case studies, (b) visiting companies and local areas, (c) doing joint research and collaboration with companies and local governments (product development, focus group, etc.), (d) conducting on-site survey (questionnaire, interview, etc.), (e) approaching from manager's perspective, (f) making presentations and discussion based on “facts and data” and “experience”, (g) participating in business contests.
In addition, we sometimes use case methods being currently used by the MBA program in western countries.Feedback can be given verbally, non-verbally or in written form.
【アクティブラーニング(グループディスカッション、ディベート等)の実施 / Active learning in class (Group discussion, Debate.etc.)】
あり / Yes
【フィールドワーク(学外での実習等)の実施 / Fieldwork in class】
あり / Yes
【授業計画 / Schedule】
授業形態 / methods of teaching:対面/face to face
※各回の授業形態は予定です。教員の指示に従ってください。
回 / No. | 各回の授業形態予定 / methods of teaching | テーマ / Theme | 内容 / Contents |
---|---|---|---|
1 | オンライン/online | Overview | Overview |
2 | 対面/face to face | Research Method | Understanding of the Qualitative and Quantitive approach with various samples |
3 | 対面/face to face | Analysis of Management Strategy (1) | Understanding of the analysis methods for management strategy |
4 | 対面/face to face | Analysis of Management Strategy (2) | Understanding of the analysis methods for management strategy |
5 | 対面/face to face | Case Study (1) | Discussion on the case study from the strategic view point |
6 | 対面/face to face | Case Study (2) | Discussion on the case study from the strategic view point |
7 | 対面/face to face | Case Study (3) | Discussion on the case study from the strategic view point |
8 | 対面/face to face | Library Tour | Learning of how to use the library database |
9 | 対面/face to face | Prior Research (1) | Presentation and discussion on the prior research |
10 | 対面/face to face | Prior Research (2) | Presentation and discussion on the prior research |
11 | 対面/face to face | Prior Research (3) | Presentation and discussion on the prior research |
12 | 対面/face to face | Presentation for Research Proposal (1) | Presentations and discussion on the individual research proposal |
13 | 対面/face to face | Presentation for Research Proposal (2) | Presentations and discussion on the individual research proposal |
14 | 対面/face to face | Wrap-up | Wrap-up |
【授業時間外の学習(準備学習・復習・宿題等) / Work to be done outside of class (preparation, etc.)】
・Students are expected to engage in sub-seminar to deepen understanding of the management strategy, analysis methods, business model, etc.
・Students need to make good preparations for individual / group study.
・Students are encouraged to join the summer training camp.
・Preparatory study and review time for this class are 4 hours each.
【テキスト(教科書) / Textbooks】
No textbook will be used in this class. Handouts (journal articles) will be provided by the instructor.
【参考書 / References】
Harvard business school case studies (details will be provided by the instructor)
【成績評価の方法と基準 / Grading criteria】
Participation (presentation / discussion etc.)(40%)
Assignment(20%)
Individual Report (3rd year students)(40%)
Final Report (4th year student)(40%)
【学生の意見等からの気づき / Changes following student comments】
N/A
【その他の重要事項 / Others】
This course is conducted based on academic knowledge and the lecturer's global business experience.
【Prerequisite】
None.