Faculty/Graduate school Department of Global and Interdisciplinary Studies
Attached documents
Year 2023
Class code A6433
Previous Class code
Previous Class title
Term 春学期授業/Spring
Day/Period 金3/Fri.3
Class Type
Campus 市ヶ谷 / Ichigaya
Classroom name 市外濠‐S402
Grade 3~4
Credit(s) 2
Notes
Open Program
Open Program (Notes)
Global Open Program
Interdepartmental class taking system for Academic Achievers
Interdepartmental class taking system for Academic Achievers (Notes) 制度ウェブサイトの3.科目別の注意事項(1)GIS主催科目の履修上の注意を参照すること。
Class taught by instructors with practical experience
SDGs CP
Urban Design CP
Diversity CP
Learning for the Future CP
Carbon Neutral CP
Chiyoda Campus Consortium
Duplicate Subjects Taken Under Previous Class Title
Category (commenced 2024 onwards)
Category (commenced 2020-2023) 400-level Seminar Courses(演習)
Category (commenced 2016-2019) 400-level Seminar Courses

【授業の概要と目的(何を学ぶか) / Outline and objectives】
This seminar is designed for students who are interested in international business. As described in the seminar title, students will mainly learn Global Strategic Management. Global Strategic Management includes many different academic aspects. In this seminar, we would like to focus on “Global Marketing Strategy”, including the following fields: Intercultural Communication, Negotiation, Brand Management, Advertisement, PR, Decision Making, and Organization.

【到達目標 / Goal】
By the end of the seminar, students will: (a) gain academic knowledge of international / global business (b) learn "practical wisdom" by pursuing the reality (c) learn the ability to see the entire picture and a wide variety of perspectives with strategic thinking (d) learn logical / critical thinking and effective presentation skills (e) develop and enhance strategic business planning skills.

【この授業を履修することで学部等のディプロマポリシーに示されたどの能力を習得することができるか(該当授業科目と学位授与方針に明示された学習成果との関連) / Which item of the diploma policy will be obtained by taking this class?】
Will be able to gain “DP 1”, “DP 2”, “DP 3”, and “DP 4”.

【授業で使用する言語 / Default language used in class】
英語 / English

【授業の進め方と方法 / Method(s)】 (学期の途中で変更になる場合には、別途提示します。 /If the Method(s) is changed, we will announce the details of any changes. )
To achieve the goal, this seminar is mainly conducted through: (a) learning theoretical studies and case studies, (b) visiting companies and local areas, (c) doing joint research and collaboration with companies and local governments (product development, focus group, etc.), (d) conducting on-site survey (questionnaire, interview, etc.), (e) approaching from manager's perspective, (f) making presentations and discussion based on “facts and data” and “experience”, (g) participating in business contests.
In addition, we sometimes use case methods being currently used by the MBA program in western countries.Feedback can be given verbally, non-verbally or in written form.

【アクティブラーニング(グループディスカッション、ディベート等)の実施 / Active learning in class (Group discussion, Debate.etc.)】
あり / Yes

【フィールドワーク(学外での実習等)の実施 / Fieldwork in class】
あり / Yes

【授業計画 / Schedule】
授業形態 / methods of teaching:対面/face to face
※各回の授業形態は予定です。教員の指示に従ってください。

回 / No. 各回の授業形態予定 / methods of teachingテーマ / Theme 内容 / Contents
1 オンライン/onlineOverview Overview
2 対面/face to faceResearch Method Understanding of the Qualitative and Quantitive approach with various samples
3 対面/face to faceAnalysis of Management Strategy (1) Understanding of the analysis methods for management strategy
4 対面/face to faceAnalysis of Management Strategy (2) Understanding of the analysis methods for management strategy
5 対面/face to faceCase Study (1) Discussion on the case study from the strategic view point
6 対面/face to faceCase Study (2) Discussion on the case study from the strategic view point
7 対面/face to faceCase Study (3) Discussion on the case study from the strategic view point
8 対面/face to faceLibrary Tour Learning of how to use the library database
9 対面/face to facePrior Research (1) Presentation and discussion on the prior research
10 対面/face to facePrior Research (2) Presentation and discussion on the prior research
11 対面/face to facePrior Research (3) Presentation and discussion on the prior research
12 対面/face to facePresentation for Research Proposal (1) Presentations and discussion on the individual research proposal
13 対面/face to facePresentation for Research Proposal (2) Presentations and discussion on the individual research proposal
14 対面/face to faceWrap-up Wrap-up

【授業時間外の学習(準備学習・復習・宿題等) / Work to be done outside of class (preparation, etc.)】
・Students are expected to engage in sub-seminar to deepen understanding of the management strategy, analysis methods, business model, etc.
・Students need to make good preparations for individual / group study.
・Students are encouraged to join the summer training camp.
・Preparatory study and review time for this class are 4 hours each.

【テキスト(教科書) / Textbooks】
No textbook will be used in this class. Handouts (journal articles) will be provided by the instructor.

【参考書 / References】
Harvard business school case studies (details will be provided by the instructor)

【成績評価の方法と基準 / Grading criteria】
Participation (presentation / discussion etc.)(40%)
Assignment(20%)
Individual Report (3rd year students)(40%)
Final Report (4th year student)(40%)

【学生の意見等からの気づき / Changes following student comments】
N/A

【その他の重要事項 / Others】
This course is conducted based on academic knowledge and the lecturer's global business experience.

【Prerequisite】
None.