GMBAGlobal MBA Program
MAN550F2(経営学 / Management 500)Management StrategyManagement Strategy
玄場 公規Kiminori GEMBA
授業コードなどClass code etc
学部・研究科Faculty/Graduate school | GMBAGlobal MBA Program |
添付ファイル名Attached documents | |
年度Year | 2021 |
授業コードClass code | W7003 |
旧授業コードPrevious Class code | |
旧科目名Previous Class title | |
開講時期Term | 秋学期前半/Fall(1st half) |
曜日・時限Day/Period | 火6/Tue.6, 火7/Tue.7 |
科目種別Class Type | 専門講義 |
キャンパスCampus | 市ヶ谷 / Ichigaya |
教室名称Classroom name | |
配当年次Grade | 1・2 |
単位数Credit(s) | 2 |
備考(履修条件等)Notes | Global MBA |
実務経験のある教員による授業科目Class taught by instructors with practical experience | |
カテゴリーCategory | Foundation Courses |
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授業の概要と目的(何を学ぶか)Outline and objectives
An effective management strategy is absolutely necessary for companies to create innovation. Student will learn the basic knowledge and essential skills to plan and practice management strategy.
到達目標Goal
By planning strategies for specific case companies, students learn the process of planning a detailed strategy. Based on the basic knowledge and concepts such as the “five forces,” SWOT, and the Balanced Scorecard, students improve their skill at analyzing companies’ practical innovations. It is very important for students to have a thorough, structured, and consistent understanding of basic concepts and theories of strategic management.
この授業を履修することで学部等のディプロマポリシーに示されたどの能力を習得することができるか(該当授業科目と学位授与方針に明示された学習成果との関連)Which item of the diploma policy will be obtained by taking this class?
Will be able to gain“DP1”,“DP2”,“DP3”and“DP4”.
授業で使用する言語Default language used in class
英語 / English
授業の進め方と方法Method(s)(学期の途中で変更になる場合には、別途提示します。 /If the Method(s) is changed, we will announce the details of any changes. )
Basic concepts and theories for planning strategies are provided briefly in each lecture. Students must apply them to specific companies and plan the detailed strategies in their group work. Students will be expected to formulate an agenda for group work, develop a presentation file, and make a presentation and lead the subsequent discussion in the next lecture.
アクティブラーニング(グループディスカッション、ディベート等)の実施Active learning in class (Group discussion, Debate.etc.)
あり / Yes
フィールドワーク(学外での実習等)の実施Fieldwork in class
なし / No
授業計画Schedule
※各回の授業形態は予定です。教員の指示に従ってください。
1st:Guidance
What is management strategy?
Process of planning a strategy; selection of specific case companies
2nd:Strategy
Definition of strategy
Management strategy and innovation
3rd:Domain
Definition of domain
Domain setting
4th:Competitive Strategy
Five forces
Competitive Advantage
5th:Resource Strategy
Resource-based view
VRIO
6th:Business Model
Business model creation
Balanced Scorecard
Guest Speaker
7th:Discussion
Final presentation
授業時間外の学習(準備学習・復習・宿題等)Work to be done outside of class (preparation, etc.)
Each class included a detailed agenda for group work. Students must prepare a presentation file going over the results of group work in each lecture. (As a standard, 2 hours for preparation and 2 hours for review: a total of 4 hours.)
テキスト(教科書)Textbooks
Koichi Kurihara and Kiminori Gemba, Basic of Management Strategy, 2019, Amazon Kindle.
参考書References
Michael E. Porter, Competitive strategy : techniques for analyzing industries and competitors : with a new introduction, Free Press ,1998
Jay Barney, Gaining and sustaining competitive advantage, Prentice Hall, 2002
成績評価の方法と基準Grading criteria
Class Participation:50%
Presentation:20%
Report:30%
学生の意見等からの気づきChanges following student comments
The process of planning a strategy will be explained in detail.